Valentine's Day is a great holiday to promote your services, such as offering couples massage and specials on gift certificates. 

Here are 5 tips to promote yourself and your business not only near Valentine’s Day, but any other time of the year:

1. Send out a postcard mailing to current clients offering them discounts on gift certificates for Valentine's Day.
2. If you work with more than one therapist, offer couples massage. 
3. Advertise your Valentine's Day specials in the local newspaper, on radio or TV.
4. Create a punch card for clients. Once they purchase 5 massages give them the sixth massage for 50% off.
5. Offer monthly membership packages for clients to pay a monthly fee for a certain number of massages.